As the dining landscape continues to evolve with the pandemic, telling the unique story of your restaurant is more important than ever. Public relations principles can help keep your guests informed, use the right tone, reach new markets, and get creative with new revenue streams. We spoke with three hospitality PR experts for their best advice for navigating the current landscape and keeping your business top of mind for guests.
The restaurant industry has transformed completely in a matter of days. In the absence of crowded dining rooms, eateries across the country and world have been testing creative ways to continue doing business. We at Resy have been inspired and humbled by the many innovative ways our restaurant partners are serving their customers outside of the dining room. From cocktail delivery to virtual tastings, below is a small sample of tactics you can draw inspiration from to generate revenue at your restaurant in a socially-distanced world.
We have been closely monitoring the rapidly evolving situation with regards to COVID-19. As you take measures to ensure the wellbeing of your staff and guests, and continue providing hospitality in a time of huge uncertainty, know that Resy is here to support you. These are challenging times, and we are committed to standing by you during this time of crisis. We will be presenting guidance that we have aggregated across the industry.